Wednesday, November 21, 2007

Freedom Flight - The Book?? How you can help make it happen!

Freedom Flight on Audio CD is our 2nd most popular product next to the book "With Winning in Mind". Our goal is to have the book "Freedom Flight" available for purchase by March 2008. Lanny Bassham has been working on the layout and the text over the past few months. We are steadily working on a cover. It will be a hard cover book and we expect it to be sent to print by January 2008. We have had many requests over the past 4 years for this audio to be in book form and it's finally happening!! We are so excited!

One thing we are missing is testimonials and endorsements to put in the book and to use on our website and marketing materials. If you have listened to the Audio version of Freedom Flight or have watched Lanny tell the story live and loved it please let us know! We would love to put as many comments as possible from our clients in our book and on our website. You may email endorsements to if you are interested in being included.

If you would like to be added to a list to contact as soon as we start taking pre-orders please send an email to We are starting a list of those who want to pre-order the book. As soon as it heads to the printer and we have a good idea of when it will be ready to sell we will take pre-orders.

Wednesday, November 14, 2007

Realtors seek "Mental Edge" from Lanny Bassham

Yesterday we had the pleasure of working with the sales team for Buehler & Associates, a realty team in Flower Mound, TX. Darla & Kurt Buehler have been in the real estate business for decades dedicating their lives to helping others find and sell homes. They have a large sales team to motivate and inspire each day.

9 members of the Buehler sales team attended a 3 hour Mental Management Business Sales Application Seminar with Lanny Bassham at our offices. The pressure of sales & business is much like that in the sports world. Lanny has spent the past 30 years teaching Mental Management to those who have to control their minds under pressure which includes business executives, managers and sales teams like those we met yesterday.

What a wonderful group of people who are focused on changing lives one home at a time! We thank Kurt & Darla for bringing their team to the seminar and we hope they gained much knowledge and strength from the course.

If you are interested in having our instructors work with your sales team please call 972-899-8940.

Are Elite Performers Born or Made? by Lanny Bassham

Elite performers are ordinary people with extraordinary traits.

In my profession I meet elite performers daily. I'm sure you know some as well. They look very ordinary on the surface and in most things in their lives they are quite ordinary. So what separates them from the non-elite in their sport or performance area? It is an extra-ordinary trait or two. These traits are acquired by the performer by making a conscious decision to excel. I will give you an example; work ethic.

Work ethic is defined as a set of values based on the moral virtues of hard work and diligence. Elite performers work harder and longer than ordinary folk. You have to pull them off of the field. Given the opportunity they would gladly work at their craft 24/7. Why? I believe that they do not see the effort to advance them in their sport as work. It is who they are and what they were put on the planet to do at this time in their lives. Is this an acquired trait or are they born with this idea? What do you think?

If it is acquired then elite performances are open to all of us but if the only way you can attain these traits are to be fortunate enough to be born with them then you either have it or you don't. It is like being tall or short. It is in the genes. Are there genes for success? I am inclined to believe not. All of the elite performers that I know have had times in their lives when the doubted that they had any gene-born talent for their sport. Now, I am not saying that talent does not exist. I know people that are talented because they can do things with less effort or with less time than it takes others to do the same things. I was not talented for baseball but I seem to be able to shoot a rifle. My point is that I never thought I had a talent for shooting. It did not come easy for me but I found a way to succeed at it anyway. How? I worked hard at it. Overcoming obstacles is never easy but it is always rewarding. The more difficult the obstacle is to overcome the more rewarding it seems. Maybe it is a good thing if you are not so talented because when you can do extraordinary things you will experience an extraordinary elation.

Thursday, November 8, 2007

With Winning in Mind - ON SALE for only $10


"With Winning in Mind" is on sale until November 30, 2007 for only $10 each! (this is a perfect Holiday gift and can be autographed at no extra cost!)

Click here to order!!

Wednesday, November 7, 2007

Dogs Can Read??

We asked recently for photos of dog's competing in different dog sports for covers of new products. These photos are too adorable not to share. Raef as a puppy has his nose buried in the book "With Winning in Mind"! Classic!

Today we received this email:

Hi Heather,
Here are a couple of pics. you may like. The first is puppy Raef about to tear the book apart, but I got a good shot before I took it away.
The others are Raef one year later successfully competing in agility! Yes, I listen to the tapes and read the book too!


Monday, November 5, 2007

The Keys to Success

(This is an article from a past archery newsletter written by Mental Management instructor, Troy Bassham - the article was written for archers but the information is good no matter your sport)

The Keys to Success

In the Archery Audio "Improving the Self Image" (which is part of the set "Mastering the Mental Game of Archery") I talk about a five step plan that will improve your success. In this article, I will focus on two of those steps. First, champions focus and build on their successes. Second, it is important to stay solution oriented in your thinking.

You should find it rare that champions are complainers. Most of the time, champions talk and think about their successes. The reason why this is so important is that they are building a bigger and better Self Image by focusing on their good performances. In archery, we may not always have a good performance; but that doesn't mean we don't have some success that day. Every time we shoot, we experience short periods of great success. Focusing on these successes will help build your Self Image and therefore improve the likelihood of better performances and higher scores in the future.

Second step is that you must be solution oriented. Champions focus on solutions and do not dwell on their problems. It puts a different mind set on how you handle tough situations. Take a shooter who has a hard time finishing strong in competition. The average competitor will point out that if they finish like they started, than they would win more events. The average competitor’s focus is, "Why can't I finish strong? I never end good!" They focus on the negative and the problem not the solution to that problem.

The Champions focus is different. They make statements like, "I'm looking for a solution to finishing strong in competition!" They focus on one solution at a time and confide in one person about their situation, not everyone who will listen. This is important in building the Self Image of a champion. It is easier to win matches with the Self Image of a Winner. This way of thinking aids in the building process and generates better results in the future.

By Troy Bassham
Author of the Mastering the Mental Game of Archery Audio CD Series

Friday, November 2, 2007

Mental Management & Pageantry?

Mental Management Systems has been working with pageant contestants for the past several years. This summer Pageantry Magazine published an Industry Insite on our company.

Click here to view the article and advertisement

Here is a short version of the article:

What types of clients and events do you serve?

We teach a wide variety of clients, from professional athletes to parents of competitive youth. Recently, we have become more involved with pageant contestants, helping them apply Mental Management to improve the chances of reaching their goals. We can help anyone who has to succeed under pressure, including pageant competitors, stage performers, parents, directors and coaches.

Describe your products and services.

We offer products and one-on-one training. The best products to start with for pageant competition are the book With Winning in Mind and the audio CD What Every Pageant Contestant Should Know First About the Mental Game. Our web site lists all of our products that are applicable to pageantry and stage performance. The next step would be to call our office and set up a one-on-one training session. We also send out a free email newsletter each month which is helpful as a resource for our clients and way to stay in the loop.

What goals do you set for your clients?

We believe that goals should be about what you attain, not only what you accomplish. Pageants and other stage performance competitions are subjective in grading, making it difficult to goal set for something you do not have complete control over. We help clients set goals for situations they can control. We also want them to leave the competition feeling good knowing that they performed up to their potential under pressure. After Miss America this year, we received a phone call from Shilah Phillips, Miss Texas, telling us that her mental performance in competition was exactly where she needed it to be and thanking us for helping her with her preparation.

Why do you feel competitive events are important for participants?

I think competition forces you to strive for greatness, face failure, struggle through adversity, and analyze yourself deeply. Pageantry is a tough sport! Sometimes you learn more from your struggle up the mountain than you do standing on the summit – we love helping to make the climb a little faster.

Why do you enjoy being a part of the competition event industry?

Competition is everywhere. We compete for jobs, a spot on the team, the lead in a school play, promotions, business from clients—you name it. To be truly competitive, you need to have all of the ingredients in place, and your mental preparedness is part of the mix. There is nothing more rewarding than having our clients call or e-mail us with success stories. I can’t imagine a better business to be in.

Mental Management Systems, LLC
700 Parker Square Suite 140
Flower Mound, TX 75028
Heather Sumlin